Investopedia contributors come from a range of backgrounds, and over 25 years there have been thousands of expert writers and editors who have contributed. Robert Kelly is managing director of XTS ...

Opinions expressed by Entrepreneur contributors are their own. When seeking a domain name that is memorable, easily searchable and available, many companies are looking toward descriptive domains as a ...

Julia Kagan is a financial/consumer journalist and former senior editor, personal finance, of Investopedia. Suzanne is a content marketer, writer, and fact-checker. She holds a Bachelor of Science in ...

When you know the difference between descriptive and behavioral marketing, you can decide on the best marketing approach for your business and use it to get new customers. Descriptive strategies apply ...