Ads on Threads will roll out gradually to users over the coming months, Meta says.

Meta launched Threads in July 2023 to compete with Elon Musk's X, formerly known as Twitter.

Threads’ daily mobile usage has quietly surpassed X as Meta leans on cross-promotion, creator tools and fast feature rollouts ...

One of the most anticipated changing of the guard moments set to happen in 2026, based on each app’s current trajectory, is ...

After launching almost three years ago, Meta’s Threads is now reportedly attracting more daily mobile users than rival ...

Threads first surpassed X in terms of daily active users on mobile devices worldwide in September, according to Similarweb.

While X is still the microblogging champion in web browsers, multiple reports are making Threads' ascent seem durable and ...

In January, Threads had 141.5 million daily active users on mobile, compared to X's 125 million daily active users on the two ...

Meta is expanding Threads ads globally next week, giving advertisers new ways to reach its 400M+ users.

A new report has been published, indicating that X users are dwindling while the number of Android and iOS visits to Threads ...

Meta’s Threads is pulling further ahead of Elon Musk’s X on mobile, based on recent estimates from analytics firm Similarweb, Forbes reports. In the first stretch of January, Threads averaged roughly ...

Meta's Threads has now reportedly surpassed its rival X (formerly Twitter) in daily mobile usage globally. Market ...