Salesforce introduced its AI layer, dubbed Einstein, in 2016. More recently, at the Salesforce World Tour event in NYC in May, all the company talked about was generative AI and Data Cloud, its ...

CRM leans on Data 360 to counter slowing growth, integrating AI tools to boost higher-value contracts as revenue growth cools ...

For better decision-making with artificial intelligence, data must be at the core, positioning solutions — such as Salesforce Data Cloud — to most effectively unlock deeper insights and predictive ...

Salesforce has launched a rebuilt Slackbot AI agent for Slack that can search enterprise data, draft documents, and take ...

Enterprises want more value from their data, but research from Salesforce shows how silos, gaps in strategy and low data ...

The partnership between the two tech giants focuses on the bidirectional integration of data, large language model (LLM) flexibility, prebuilt actions for CRM solutions and a commitment to responsible ...

Dreamforce rolls around for another year and it's time for a new Salesforce platform. The opening of Dreamforce 2023 today sees the unveiling of the Einstein 1 Platform, which brings together the data ...

This article was written in collaboration with Varonis' Nathan Coppinger and Mike Smith, Distinguished Security Architect at Salesforce. It covers how Salesforce Einstein Copilot’s security model ...