Google Discover is largely a mystery to publishers and the search marketing community even though Google has published ...

Topic clusters and recommender systems can help SEO experts to build a scalable internal linking architecture. And as we know, internal linking can impact both user experience and search rankings.

Editor’s Note: The SCM thesis Reducing Oil Well Downtime with a Machine Learning Recommender System was authored by Jesús Madrid and Andrew Min and supervised by Dr. Cansu Tayaksi ([email protected]).