Knowledge-based economies are increasingly built on data-driven intelligence rather than traditional capital or labor alone.

“Data-Driven Thinking” is written by members of the media community and contains fresh ideas on the digital revolution in media. Today’s column is written by Katrin Ribant, co-founder and chief ...

Decisions are the lifeblood of business. From the c-suite to frontline employees, decisions are constantly being made at all levels within organizations. Some are consequential and irreversible, but ...

Marketing used to rely a lot more on gut feeling. Creative directors would dream up campaigns over long lunches, and my team and I would blast messages to anyone who'd listen. We called it ...

The "data estate"—the collection of the datasets owned, managed and used by the typical organization—has become one of the most valuable modern business assets. This information provides a ...

The built environment faces increasing pressures from climate change, resource limitations, and rapid urbanisation.

What does ‘data-driven’ really mean? Your email has been sent “Data-driven” is a commonly-used term these days. Everyone is saying it, but do they really know what it means or how to develop ...

“Data-Driven Thinking” is a column written by members of the media community and containing fresh ideas on the digital revolution in media. Today’s column is written by Rob Schmults, SVP Strategic ...