TechCrunch

Google is baking machine learning into its BigQuery data warehouse

There are still a lot of obstacles to building machine learning models and one of those is that in order to build those models, developers often have to move a lot of data back and forth between their ...
SiliconANGLE

BigQuery ML addresses two major pain points of machine learning tech

Among the many announcements from last week’s Google Cloud Next event was a noteworthy update to Google LLC’s BigQuery, adding machine learning capabilities to the SQL data warehousing tool. The ...
Search Engine Land

How BigQuery ML unlocks better targeting, bidding, ROI in Google Ads

Success in Google Ads hinges on how well you use your data. With AI-driven features like Smart Bidding, traditional PPC tactics like campaign structure and keyword selection don’t carry the same ...
Business Wire

Looker Enhances Data Science Capability With Integration for Google BigQuery ML

SANTA CRUZ, Calif.--(BUSINESS WIRE)--Looker, a leading data platform company, today announced an integration with Google Cloud BigQuery ML (BQML) that accelerates the time-to-value of data science ...
InfoWorld

Introducing BigQuery ML for building predictive models with SQL

One key to efficient data analysis of big data is to do the computations where the data lives. In some cases, that means running R, Python, Java, or Scala programs in a database such as SQL Server or ...